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The role of implicit memory in influencing food preferences
Reference
BBS/E/F/03050661
Principal Investigator / Supervisor
Dr R Shepherd
Co-Investigators /
Co-Supervisors
Institution
Quadram Institute Bioscience
Department
Quadram Institute Bioscience Department
Funding type
Research
Value (£)
16,499
Status
Completed
Type
Institute Project
Start date
01/04/1997
End date
02/10/1997
Duration
6 months
Abstract
Within the psychological literature on memory there is growing evidence for a phenomenon called implicit memory. It has been shown that if a series of nonsense shapes is presented at short durations, such that subsequent identification is no better than chance, people will express a preference for the shapes presented over shapes not presented. Thus, although people cannot say which shapes they have seen, they express preference for them. In this project this phenomenon will be examined in relation to foods and alternative theories of implicit memory will be tested.
Summary
unavailable
Committee
Closed Committee - Agri-food (AF)
Research Topics
X – not assigned to a current Research Topic
Research Priority
X – Research Priority information not available
Research Initiative
X - not in an Initiative
Funding Scheme
X – not Funded via a specific Funding Scheme
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