Award details

Functional response to food

Reference	BBS/E/F/00041042
Principal Investigator / Supervisor	Dr Nigel Lambert
Co-Investigators / Co-Supervisors
Institution	Quadram Institute Bioscience
Department	Quadram Institute Bioscience Department
Funding type	Research
Value (£)	455,988
Status	Completed
Type	Institute Project
Start date	01/04/1999
End date	30/09/2003
Duration	54 months

Abstract

Clear scientific links have been established between what we eat and our long-term health. Despite this knowledge, a large proportion of the UK public choose to eat a nutritionally poor diet. The overall aim of this project is to develop and utilise psychological models to explore how nutritional information is communicated to the public. It is now generally accepted that in the UK up to 1/3rd of most cancers are preventable by appropriate dietary change. Biological scientists and epidemiologists continue to discover causal links between what we eat and the risk of developing cancer. However for this science to be translated into lower incidences of cancer and reduced health care costs, the information has to be taken up by the public, a communication process that currently is not very effective. Working with local agencies we are clarifying the psychosocial barriers towards eating a healthy diet within various at risk sectors of society (e.g. low income families). We are exploring the psychology behind current intervention strategies, which are generally ineffectual, to develop guidelines for more productive risk-benefit communication. The research underpins IFR research in the biosciences into the nutritional aspects of healthy eating.

Summary

unavailable

Committee	Closed Committee - Agri-food (AF)
Research Topics	X – not assigned to a current Research Topic
Research Priority	X – Research Priority information not available
Research Initiative	X - not in an Initiative
Funding Scheme	X – not Funded via a specific Funding Scheme

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